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King Arthur Essay examples -- Essays Papers

Lord Arthur Character Analysis In spite of the fact that King Arthur is one of the most notable figures on the planet, his actual char...

Tuesday, August 25, 2020

King Arthur Essay examples -- Essays Papers

Lord Arthur Character Analysis In spite of the fact that King Arthur is one of the most notable figures on the planet, his actual character stays a riddle. Endeavors to distinguish the chronicled Arthur have been ineffective, since he is to a great extent a result of fiction. Most students of history, however, concur that the genuine Arthur was likely a fight head of the Britons against the Anglo-Saxons in the sixthth century. In writing, King Arthur's character is one of a kind and ever changing, taking on an alternate face in each work. There will never be an unmistakably complete picture that distinguishes Arthur's character. It is accordingly important to take a gander at a couple of various sources to show signs of improvement knowledge into the character of Arthur, the once and future lord. Chart Arthurian writing can be partitioned into two essential classes, pseudo-narratives and sentiments. The fundamental contrast between the two is that pseudo-accounts, for example, Wace and a significant part of the Celtic work, for instance, Geoffrey of Monmouth show Arthur as a solid, focal character, making him the prevailing player in the story. He is the person who goes on missions and fights, picking up regard and magnificence for his court. In sentiments, in any case, Arthur is frequently eclipsed by his knights, staying for the most part out of sight as the source and the motivation behind their incredible chivalric deeds. Diagram The primary composed account of Arthur's experiences originates from Nennius, a priest from North Wales. In his ninth century composing, Nennius recounts Arthur's twelve triumphs over the Saxons yet portrays him just as a dux bellorum a pioneer of fights and not a lord. It was Geoffrey of Monmouth who first broadcasted Arthur as ruler in quite a while twelft... ... keeps on exemplifying the perfect of the chivalric code and stays a heavenly, dearest, and regarded ruler whose power remains flawless in spite of his shortcomings. These characteristics make King Arthur a genuine legend, which keeps on interesting and interest crowds all through the ages. Wellsprings of data Abrams, M. H. The Norton Anthology of English Literature. New York: W. W. Norton and Company, Inc., 1993. Cavallo, Adolfo Salvatore.Medieval Tapestries in the Metropolitan Museum of Art. New York: The Metropolitan Museum of Art, 1993. Elegant, Norris J. The Arthurian Encyclopedia. New York: Peter Bedrick Books, 1986. Broughton, Bradford B. Word reference of Medieval Knighthood and Chivalry: Concepts and Terms. New York: Greenwood Press, 1986. Camelot and Arthurian Legend: Arthur. online 4/27/98 http://www.eliki.com/old/fantasy/camelot/arthur

Saturday, August 22, 2020

How Does Technology Influence the Google Generation

These days, with the progression of innovation, our present age, the alleged â€Å"Google generation†, is being affected in a negative way. So what is the genuine importance of â€Å"Google generation†? One of the regular definitions is that â€Å"The â€Å"Google generation† is a mainstream expression that alludes to an age of youngsters, brought into the world after 1993, experiencing childhood in a world ruled by the Internet† (Rowlands et al. 292). In any case, that definition isn't exact. Jim Ashling says, â€Å"Everyone is individuals from the Google age. All age bunches show some Google-age traits† (22). Along these lines, the Google age envelops the youthful, yet additionally different ages. Which one makes the Google age? The appropriate response is innovation. Since it is natural in each everyday issue, the Google age is affected by it, which comprises of changing their practices, influencing their basic reasoning, influencing their understanding propensity, and making the youngsters advanced age. The web is at present thought about a basic piece of the general public. It gives the two favorable circumstances and hindrances. For a certain something, the data proficiency of youngsters has not been improved with the enlarging access to innovation (Rowlands et al. 95). Further, Internet investigate shows that the speed of youngsters' web looking through implies that brief period is spent in assessing data, either for significance, precision or authority (Rowlands et al. 295). This will make them more work-bashful. Moreover, youngsters have a poor comprehension of their data needs and therefore think that its hard to create viable hunt techniques (Rowlands et al. 295). Therefore, they show a solid inclination for communicating in characteristic language as opposed to investigating which catchphrases may be increasingly compelling (Rowlands et al. 295). Also, youngsters have unsophisticated mental maps of what the web is, regularly neglecting to value that it is an assortment of arranged assets from various suppliers (Rowlands et al. 296). Thusly, the web crawler, Yahoo or Google, turns into the essential brands that they partner with the web (Rowlands et al. 296). Hence, their capacity of assessing and looking through data will basically rely on the pursuit devices, and their imagination will be confined. In different words, it very well may be viewed as a sort of counterfeit education. At the point when they get data of a particular subject, they feel that they get it. Notwithstanding, nobody perceives that data is extricated from innovation, particularly the web, not from their credible observations. â€Å"Critical thinking as a disposition is inserted in Western culture. There is a conviction that contention is the best approach to discovering truth,† watches Adrian West, inquire about chief at the Edward de Bono Foundation U. K. , and a previous software engineering instructor at the University of Manchester (Greengard 18). In this manner, basic reasoning is exceptionally urgent in hypothesizing the data. On the off chance that one loses that capacity, he can't see the substance of issues. Shockingly, right now fast advancement of innovation causes their believing procedure to be inactive. They can't think the way which was previously. Interestingly, their current reasoning procedure might be called apparatus sense. Greengard states about this issue: Although there is little discussion that PC innovation supplements and regularly upgrades the human psyche in the mission to store data and procedure an ever-developing knot of bits and bytes, there is expanding worry that a similar innovation is changing the manner in which we approach complex issues and problems, and making it increasingly hard to truly think (18). Also, the abundance of correspondences and data can without much of a stretch overpower our thinking capacities (Greengard 18). Appropriately, Bugeja closes â€Å"Without basic reasoning, we make trivia† (Greengard 19). Truly, the time has come to take a closer and increasingly genuine gander at innovation and comprehend the nuances of how it influences the reasoning procedure. What’s more, their perusing propensity is one of technology’s impressive casualties. As per the National Endowment for the Arts, scholarly perusing declined 10 rate focuses from 1982 to 2002 and the pace of decay is quickening (Greengard 18). That is a genuinely disturbing measurement. Alongside a decent variety of data on the web, their perusing propensity has been diminished definitely. The explanation is that beforehand, individuals just gathered data through books, which are the central source. They normally read practically all pages of a book. In any case, the innovation interruption level is quickening to where thinking profoundly is troublesome (Greengard 18). They are overpowered by a steady torrent of gadgets and assignments, and progressively experience the ill effects of the Google condition (Greengard 18). Individuals acknowledge what they peruse and accept what they see online is certainty when it isn't (Greengard 18). Nicholas Carr, a columnist, advised that it used to be anything but difficult to inundate himself in a book or an extensive article. In any case, the Net diverted his focus on perusing. He needs to battle against his perusing propensity that used to work out easily. For over 10 years now, he has been investing a large portion of energy web based, looking, and surfing on the web. Thus, the Net appears to chip away his ability for fixation and consideration. It isn't just Nicholas’s issue, yet is our own too. The writers of the examination report say: It is certain that clients are not perusing on the web in the customary sense; undoubtedly there are signs that new types of â€Å"reading† are rising as clients â€Å"power browse† on a level plane through titles, substance pages and edited compositions going for fast successes. It nearly appears that they go online to abstain from perusing in the conventional sense. (Carr, standard. ) Likewise, he guesses that the Google age comes to depend on PCs to intercede their comprehension of the world; it is their own knowledge that levels into computerized reasoning (Carr, standard. 36). At any rate, they can retain the advantages of perusing the web and keep the conventional propensities since perusing is learning and engaging. The most striking case of the Google age is the â€Å"digital-age† kids (O’Brien, standard. 1). For what reason would they say they are called â€Å"digital-age†? O’Brien has a 15-year-old child whose review is totally diverted by the innovation. She needed to watch out for him at whatever point he took a test. She says â€Å"Every time I crossed the limit, the scene was the equivalent: course books remained solidly shut in his sack while the PC was open around his work area. On the screen was some history/material science/English archive, yet in addition his Facebook and iTunes pages. In his ears were the iPod plugs, playing back a digital recording. What's more, at times, just to crack his fixation significantly further, he may have had a half-played video running on YouTube as well† (O’Brien, standard. 3 and 4). She was bothered to keep his child on concentrating. From her concern, she finishes up â€Å"He’s an advanced local; you’re a computerized immigrant† (O’Brien, standard. 6). Computerized locals and advanced settlers are terms named by the American futurist, Marc Prensky, to recognize the individuals who have grown up with innovation and the individuals who have adjusted to it (O’Brien, standard. 7). As per analysts, the kids are amidst an ocean change in the manner that they read and think (O’Brien, standard. 8). They have superbly adaptable personalities. Further, they retain data rapidly, adjust to changes and are skilled at separating from different sources. Yet, they are likewise experiencing web prompted a lack of ability to concentrate consistently scatter (O’Brien, standard. 8). Rose Luckin, Professor of Learner-Centered Design at the London Knowledge Lab and a meeting educator at the University of Sussex, is taking a shot at an investigation inspecting the web's effect on students' basic and meta-subjective aptitudes. â€Å"The stressing view coming through is that understudies are deficient in intelligent awareness,† she says. â€Å"Technology makes it simple for them to gather data, however not to investigate and comprehend it† (O’Brien, standard. ). So, it is time the general public ought to plan something for improve the advanced age youngsters. Subsequently, the job of guardians and educators are continually regarded and exceptionally esteemed, similar to Rose Luckin says: Because they have been utilizing computerized innovation for their entire lives, our youngsters feel they have authority over it. In any case, innovation can't instruct them to think about and assess the data they are gathering on the web. For that, the job of educators and guardians remains on a very basic level significant. (O’Brien, standard. 2) Even however innovation carries numerous different utilities to the development of the general public, there are a few issues on which are investigated genuinely. The Google age should know about how to tackle it. Try not to let it influence the conduct, the capacity of reasoning fundamentally, understanding propensity, and â€Å"digital-age† kids. At any occasions, they ought to use the best advantages of innovation to improve the life in an appropriate manner. Remember that innovation can be a decent hireling, yet it very well may be likewise an awful chief.

Saturday, August 8, 2020

Finding a Doctor and More Help for Adult ADHD

Finding a Doctor and More Help for Adult ADHD ADHD Adult ADD/ADHD Print Finding a Doctor and Help for Adult ADHD By Keath Low Keath Low, MA, is a therapist and clinical scientist with the Carolina Institute for Developmental Disabilities at the University of North Carolina. She specializes in treatment of ADD/ADHD. Learn about our editorial policy Keath Low Medically reviewed by Medically reviewed by Steven Gans, MD on May 06, 2016 Steven Gans, MD is board-certified in psychiatry and is an active supervisor, teacher, and mentor at Massachusetts General Hospital. Learn about our Medical Review Board Steven Gans, MD Updated on November 26, 2019 ADHD Overview Symptoms Causes Diagnosis Treatment Living With In Children - locrifa -/Getty Images If you are an adult with ADHD, you are not alone. Many adults, both fathers, and mothers, first learn about ADHD when their own child is diagnosed. As they describe their child’s symptoms to the doctor, they begin to feel that they are describing their own life. Looking back, childhood things finally begin to make more sense. There is often this “ah-ha” moment of clarity. There are several options you may want to explore for finding help. One idea is to talk with the clinician who diagnosed your daughter. Ask about specialists in your area who assess and treat adult ADHD â€" even better if the specialist is experienced in treating ADHD in women. Primary Care Provider If you have a good relationship with your primary care provider, you can certainly start there as well. Speak to your doctor about your concerns. Don’t get discouraged if your primary care provider is not experienced with ADHD; instead, ask for a referral to an ADHD specialist. However, when you initially voice your concerns with your doctor, dont be afraid to speak honestly about any questions or worries that you might have. ADHD Discussion Guide Get our printable guide for your next doctors appointment to help you ask the right questions. Download PDF State Psychiatric Association or Psychological Association State psychiatric and psychological associations usually keep a listing of professionals by specialty. Check out the following links for more information: American Psychiatric Association: District Branches and State Associations American Psychological Association: Find a Psychologist University Psychiatry or Psychology Departments If you live near a university with a medical school call their psychiatry department and ask for information about local mental health professionals who are experienced in assessing and treating adult ADHD. You can also contact the school’s psychology department or psychology clinic for suggestions. Local Hospital and Community Mental Health Center Contact your local hospital psychiatry department or community mental health center for the same information. ADHD Support Groups Check to see if there is an ADHD support group in your area. Group members can often provide suggestions about local doctors who are knowledgeable about adult ADHD. To find out if you have a support group in your area check out the locator links of the following organizations: Children and Adults with Attention-Deficit/Hyperactivity Disorder (CHADD)Attention Deficit Disorder Association (ADDA) Yellow Pages You can also check the yellow pages for listings of local professionals who specialize in adult ADHD. Effective Treatment Begins With Accurate Diagnosis It is so important that the clinician who is evaluating you is knowledgeable about adult ADHD. He or she must be experienced in recognizing ADHD, but also in recognizing other co-occurring conditions that may be present, as well as being able to tease out other conditions that may be confused for ADHD. Effective treatment begins with an accurate diagnosis. Misdiagnosis leads to ineffective treatment, more problems, and lots of frustration. So really do your research to find a specialist experienced in adult ADHD. The 9 Best Online Therapy Programs

Saturday, May 23, 2020

Analysis of Will Smiths Party Starter - 801 Words

In order to analyze Will Smiths song and video entitled Party Starter, it is important to understand the history of hip-hop music. Hip-hop music was created out of rap music. Rap has been around since the 1970s. It was originally used as a way for inner city African American youths to voice their daily struggles. Most rap songs had a simple beat with words spoken to the rhythm of the beat. These songs were usually upbeat even when the subject matter was serious. There was the impression or hope that things will get better. Soon, corporate record labels started to repackage rap music as it gained in popularity. The business minded executives were looking to create a wider appeal by erasing hip-hops historic function. Hip-hop†¦show more content†¦The new music was labeled hip-hop. Many of todays hip-hop artists grew up listening to classic rap or at least the 1990s gangsta versions. The lifestyle that was once frowned upon is now glamorized and sought after. Even though hip-hop has become commercially successful, it is still distributed by white dominated corporate America. It is marketed through white dominated, mainstream media outlets. Record companies seek out controversial artists that draw attention and free publicity in the media. Female artists are marketed as sex symbols. If they arent, their careers are short lived. They may speak about equality between the sexes in their songs; they are still sexualized in a negative way in the media. They are disrespected and often referred to as bitch or ho. Exotic dancing is glamorized. Videos of half naked women dancing played on mainstream music networks has made todays youth feel that this behavior is acceptable. Will Smiths Party Starter conforms to the commercial and acceptable trends of hip-hop in several ways. The way women are shown in the video is very typical of hip-hop today. There are a lot of beautiful, scantily dressed women dancing in a provocative way. 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Wednesday, May 6, 2020

Peer Event Management Free Essays

Peer Events Management Head: Saadaan Peerzada Brief Introduction: A leading event management company of Pakistan, Peer Events Management has promoted the products of numerous top Multi-National Companies through non-media communication across Pakistan. Peer Events Management’s creative approach is complemented by the largest inventory of sound and light equipment and trained personnel. We have solid experience in organizing diverse commercial events like product launches and re-launches, branded activities in schools, clubs, restaurants, road shows and in-house company programs. We will write a custom essay sample on Peer Event Management or any similar topic only for you Order Now We at the Peer Events Management are confident of our capacity to create the extravaganza. We have the credentials to manage all aspects of creative conceptualization along with efficient execution and organization on mass-scale. Peer Events Management can offer you, the client, one project management team, one cohesive focus. We are unique in the industry since we can provide full event management services through our extensive in-house capabilities and our proven network of strategic partners. From the development of initial logistical and creative requirements, through the actual production and management of events, we are the only partner you will need Peer Event Management utilizes state-of-the art equipment and techniques and its professionally staffed. Peer Events Management is Pakistan’s leader in specialist state, set, fabrication, product launches, road shows, concerts, fashion shows, annual conferences, Peer Event Management and creativity and innovation, deliver the talent and take care of the full production, from high tech sound and lighting systems to cleanup and gives a special blend of experience, technical expertise and creative energy. History: With over 25 years of experience in the art of science of building sets for touring road shows, cinema , television, music videos, mega events all over Pakistan. Our reputation as been earned by turning some of the most adventurous stage set concepts into practical and economical realities. The diverse list of nation wide clients proves that there is an ever increasing motion control technology. Members: Salmaan Peerzada: Salmaan Peerzada studied History, Economics and Philosophy at the University of the Punjab and also appeared in some highly successful productions of the Government College Dramatic club. He directed plays and gained much distinction for his work which included â€Å"A Midsummer Nights Dream†, â€Å"Blood Wedding†, â€Å"Biography† and â€Å"Picnic†. He entered the film industry as a Camera Assistant, but then turned to acting. He went to England in 1964 and throughout the sixties and seventies he played a number of prominent roles in UK Films and television series and plays. Most notable amongst these were the popular TV series â€Å"Emergency Ward 10† and â€Å"Twisted Nerves†, a Boulting Brothers film in which he co-starred with Hailey Mills and â€Å"A Private Enterprise†, a highly successful feature film directed by Peter Smith in which Salmaan played the lead. On the death of his father he returned to Pakistan and founded the Rafi Peer Theatre Workshop in his memory. He directed several highly successful productions for the workshop including plays of Rafi Peer. He played the lead role in â€Å"Blood of Hussain† winner of the Prize of the Nations at Taormina, and shortly afterwards wrote and directed â€Å"Maila† for channel 4 television UK. He has just finished a major international feature film â€Å"Zargul† which he wrote and directed and which is now on international release. Producer Usmaan Peerzada: Executive ProducerUsmaan was a Student at Government College Lahore 1967 – 74, Secretary, Government College Dramatic Society, Master in English Literature. Awarded best actor of the year 1971 at the Najam-ud-Din Drama Festival, Kinnaird College, Lahore. Organized and acted in the USIS Repertory Theatre Company, 1974. During the 1975-76, he played the lead in the 1st Pakistani English language film produced and directed by Senator Javaid Jabbar â€Å"Beyond the Last Mountain†. Starred in the 1st Pakistani co-production with Sri Lanka 1976-77 â€Å"Sazish†. Starred in a Sri Lanka/Italian/French co- production â€Å"Seeta Devi†, an international film and shot on location in Sri Lanka, Maldives and Australia. During the period 1977-79, he worked in Pakistan Film Industry as an actor. Usmaan is one of the top billing stars on Pakistan TV and is also a documentary filmmaker. He also worked on UNICEF projects in advisory capacity as a film journalist. In 1985, 1st Peer Films film â€Å"Nazdikian† was produced. â€Å" Nazdikian† was a new concept of low budget film in Pakistan. Film bagged over 17 awards and 4 national film awards including the Best Film of the year 1986. In 1989, he wrote, directed and produced a mega star Punjabi film called â€Å"Gori Dyan Jhanjran† which did remarkable business on box office. Gori Dyan Jhanjaran† won 6 national awards given by the Government of Pakistan including the Best Film of the year 1990, which is an all time record in the history of the National Awards. Since 1990, he has been involved in creating a modern video/film studio with latest technology. He wrote, produced, directed and acted in one of the most commercially succ essful Tele-drama 13 part serial â€Å"SOFIA† for TV. In 1997 he directed â€Å"QARZ† which got 14 nominations for national film award. He is also involved in producing and directing 90 minute Tele-films. Imraan Peerzada: Imraan Peerzada is a graduate of the Punjab University and has studied design at National College of the Arts for 2 years. He was studied fashion and product photography at Parsons Schools of Art, New York (U. S. A). Imraan is presently doing his Masters in Cinematography and Video from U. C. L. A. , California, U. S. A. He has also been very active on stage and produced, directed and acted in many plays during the period 1981-88. He has contributed as a writer by writing 25 plays for children which have been staged and also produced as television serials. Produced 25 audio cassettes of folk tales for children and has written columns for different newspapers on various subjects and also worked as photo journalist. Photographed covers and major fashion spreads for all leading Karachi magazines (1985-90). He is an Associate Member of the Multiracial Theatre in Washington D. C. He has worked extensively as an actor for televison, radio and stage and acted as the leading star in â€Å"ZARGUL† a Peer Films feature film. Imraan Peerzada is presently working on various stage projects and 90 minutes independent televison dramas. Saadaan Peerzada: Producer Puppeteer, Mime Artist, Producer, Executive Director of Peer Group, chairman of the International Puppet Festival Pakistan, Strategist in various Departments of the company i. e. Finance Management, Administration, Strategic Marketing and Human Resource Management Saadaan is the master-mind providing the structure on which dreams are woven. Currently he is involved in creating a private production of puppet programs for television. Other than his artistic prowess, Saadaan Peerzada is the driving force behind Rafi Peer Theatre Workshop. The success of Rafi Peer Theatre Workshop is to a large extent due to the business acumen, energy and foresight of Saadaan Peerzada who is its Executive Director. Saadaan Peerzada is also the founder/creator of the Puppet Theatre Division of Rafi Peer Theatre Workshop, which today has the distinction of being not only among the first but also the best of the puppet theatre groups in Pakistan. As a puppet manipulator par excellence and with much sensitivity Saadaan has played several dozen characters on stage with Rafi Peer Theatre Workshop. His main experience is in art developing projects. Right from inception, he designs, organizes and structures. He has prepared several outstanding concepts and conducted them very successfully. He designed and performed in a solo Clown and Magic Show and toured with puppets all over Pakistan. This was over a period of several years and the show was very successful with more than two thousand productions. Faizaan Peerzada: Producer and director Born in Lahore, Pakistan, The son of Pakistan’s foremost playwright Rafi Peer, Faizaan began his career at Rafi Peer Theatre Workshop in 1977, which he now heads as its Artistic Director. He has experience in organizing cross-cultural events that the company has arranged with over a thousand different programs for children as well as adults all over the country. Some of these shows are pioneering efforts in the upcoming history of the performing arts in Pakistan. Faizaan Peerzada has worked with dedication for several years designing programs to develop children’s minds by making them aware of the visual arts, as well as providing opportunities for them to participate in the performing arts. These programs include child art festivals, art workshops, and live art demonstrations with children. He specially designed programs to celebrate the International Year of the Child in 1979 spread over the entire year, including three major art festivals in which at least 35,000 children participated in a span of six months. Faizaan Peerzada is a puppeteer with distinction and has been awarded the President’s medal for the Pride of Performance. He has performed regularly in all the major towns of Pakistan and in many cities abroad. The puppets have also given a sense of achievement to Faizaan as an artist both for stage and television. He has created more than 2500 puppets for an assortment of puppet plays, and has produced over one hundred TV puppet shows as a director as well as the stage and puppet designer. He has also traveled internationally on over 7 major international tours and festivals with various productions. Another major step in the development of the puppetry art form is the setting of the museum of puppets in Lahore, of which Faizaan is the Project Director. This museum will be the first of its kind across South Asia. Faizaan has been the integral driving force in creating fifteen International Festivals of Puppets, Theatre, Music, and Dance beginning in 1992. These Festivals have had participation from 56 countries, with over 3000 artists representing over 300 groups. The Fourth International Puppet Festival 1998 held in Lahore was declared internationally as the biggest international puppet festival in the world. He now heads The World Performing Arts Festival Pakistan with its latest session planned for October 2003. Faizaan has also been a founding member for UNIMA Pakistan. He is presently the president of UNIMA in Pakistan, which was setup on the 15th February, 1993 in PakistanIn 1976 he held his first painting exhibition at the American Cultural Centre, Karachi and then followed that with approximately forty painting exhibitions in Pakistan, and twenty six solo art exhibitions in the United States and Europe. He is a modern expressionistic painter who is presently dedicated to working with puppets and large faces. Faizaan’s fascination for lights over the last two decades has now given him the status of a household name as a lighting designer. He has designed stages and lights for several programs in Pakistan including festivals and several instillations for events abroad. Visual media has always fascinated Faizaan and this has resulted in ‘Laatoo’, his first documentary with co-director Alix Phillippon. The documentary covers all aspects and problems faced by dancers in Pakistan. It also looks at the popular forms of dance which are officially permitted by the Government; the Vulgar Dances in the movies, the Heera Mandi influence, and the commercial stage. In addition, it looks at how the true dance form has suffered and how the cheep commercial dance has mushroomed, eventually twisting the place of dance in our culture giving it its dire image and taboo status . It finally looks at the hypocrisy that has been forcefully imposed on the dancers and the public, making everyone lose. Film has now given Faizaan a new dimension to express himself and he intends to continue in it. Currently he is filming a project delineated into three major documentaries on the Sufi Shrines of Pakistan. The project takes an in depth look at, and analyzes, over 800 diverse shrines all across the country, while the individual films are separated into studies focusing on the Architectural, Spiritual, and the Poetic elements of the Shrines. Tasneem Peerzada: Executive Director Tasneem Peerzada has had a varied and diverse professional career –it spans the entire spectrum from beginning as a primary and secondary school teacher, to a journalist, a playwright, a lyricist, a press and public relations coordinator, and last, but not least, a poet. After her professional origins in the educational establishment, Tasneem moved onto a more potent public forum by joining â€Å"The Daily Jung† as a journalist. At this leading Urdu language newspaper she worked in both the capacities of an editor and a featured columnist, incorporating all forms of current social and political issues in her writing. She covered Television, Film, Theatre, and political personalities under human interest, reported on social and political dilemmas for awareness, and also covered fashion for the front pages of the media and entertainment sections. Tasneem later wove all these fundamental elements into a singular vocational focus when she joined the Rafi Peer Theatre Workshop as a company director. Here she wrote scripts for TV shows, awareness productions (whether on anti-narcotics or children’s education), theatre skits, as well as lyrics and songs for product anthems, corporate launches, and Television jingles. She also became an ardent media and press coordinator for the Peer Group and its sister companies as well as a director in the companies numerous internationally acclaimed national and international performing arts festivals. Currently Tasneem Peerzada is working on her first novel and a poetry publication slated to be published soon. The services: Peer event management utilizes state-of-the-art equipment and techniques and it’s professionally staffed. Peer events management is Pakistan’s leader in specialist state, set, fabrication, product launched, road shows, concerts, fashion show, annual conferences, Peer Event Management and creativity and innovation, deliver the talent and take care of the full production, from high tech sound and lighting systems to cleanup and gives a special blend of experience, technical expertise and creative energy. How to cite Peer Event Management, Papers

Friday, May 1, 2020

Market Structure and Technological Change

Question: Discuss about the Market Structure and Technological Change. Answer: Introduction PLX Devices, an organization based in California produced a device named PLX Solar Legion that is used to develop free natural electricity from the excessive heat of the sun (Mester 016). As the product is allowed to enter the market of Australia, marketing objectives, strategies and action programs are needed to be developed that will help the organization to launch the product in the market successfully. Further, a set of goals and objectives laid down by the company helps its stakeholders to perform and connect with the enterprise effectively. Policies and action plan are designed for the next six months of the launching of the product. The marketing mix for the PLX device is performed with the help of the 4 P's tool that contributes to understanding the market for the device. Additionally, the action program for the device helps the managers of the brand to know the steps and the activities that are needed to be followed in order to launch the product successfully. Thus, the project sheds light on the effective launching process of the PLX device in the market of Australia. Marketing objective According to Kotler et al. (2015), it is important for the company to develop objectives that will help the company to sustain in the market even after the launching of the product. The three most important goals of PLX Devices that are achievable within the first three months of the product launch are as follows: Sustainable revenue generation: One of the principal objectives of the company is to achieve huge sales and market share that will help the company to earn a higher profit. The higher sales can be accomplished within the first six months of the product launching if the company is able to provide high quality product and services to the customers (Kickstarter 2016). Enhanced growth: The more the company promotes the PLX device, the more will be the customers able to know about the product. Thus one of the objectives of the company is to adopt active promotion to increase the product awareness among the clients who helps to grow sales. Societal welfare: Creating a brand image is an important activity of PLX Devices. To survive in the highly competitive Australia, the company targets to benefit the people (Plxdevices.com 2016). Brand management increases the brand image through gaining customer satisfaction and customer retention. PLX Devices Marketing PLX Devices divides the market in order to carry out an enhanced marketing mechanism. According to Baldwin and Scott (2013), the company divides the market into various segments based on the demographic, geographic and psychographic conditions of Australia. In the demographic segmentation, the market is divided based on the religion, sex, education and the occupation of the individuals. The company focuses on the people who have occupation relying on the use of computer and technology. Geographical segregation helps the company to focus on the individuals of a particular market, which helps them to understand the market need in details (Wedel and Kamakura 2012). Psychographic divisions are performed by PLX Devices by determining the interest, activities and the opinion of the customers. Targeted customers With a launch of the solar device in Australia, PLX Devices primarily focus on the household and office areas that require an excessive amount of energy to carry out their daily functions. An objective of serving towards the wellbeing of the society, the company takes a deep interest in maximizing the idea for a need of the environmental friendly device among every possible corner of the country. In addition to targeting schools and universities, the managers also aim to deliver the product in governmental departments. According to Griggs et al. 2013, the increase in knowledge for a sustainable environment would lead to a considerable increase in target market policies. Market positioning The management board of PLX Devices carries out a detailed study of the Australian market for an efficient positioning of its goods. Recognizing Sydney and Melbourne as the most dynamic regions, the company majorly focuses on the two areas to position its goods for the few beginning months. Additionally, an expansion of demands in NSW and the northern territory would also contribute towards the revenue generation of the business (Rahman Shahbaz and Farooq 2015). Along with profitability, a need for public welfare would let supervisors intervene in Victoria, Tasmania, Queensland and parts of South Australia as well. Marketing Mix The Solar Legion device of PLX is an adaptable and self setting solution that is not only easy to install but also an efficient energy producing system. The introduction of the product in the era of the developing world would lead to an enormous growth of the company. Further, the diversification of the commodity based on the requirements of the people is one of the most efficient decisions taken by the management (Goi 2015). A production of solar hub and panels is an addition to the basic solar kit of the company. Power inverters, mounting screws, harness, plugs, stronghold wires, nuts and washers for the machine can be bought separately if lost. Along with all these goods, the most active which comes handy is the monitoring app developed by an expert of the organization. With a need for expansion in power generating system, PLX Devices provide the people of Australia with two 100 watt panels that can be increased by the install team. The 160-watt inverter proves to be efficient and also can be expanded with a little pocket pinch. Not only does the company provide its people with material products but also a ready after sales service team who serve six days in a week. Price With an intervention in the Australian market, the company sets a reasonable and affordable price for the exceptional product. The most basic starter pack that includes all necessary goods costs $449.99. Legion solar is just a plug and operates machinery that performs three times faster as compared to any other device. A onetime investment for the product is priced to suit not only the needs but also the budget of the Australian people. The further expansion kit is set at the cost of $379.99 that specifically includes 8-z brackets, extra 1t harness, panels, inverter and several other parts (Plxdevices.com 2016). Installing the simple frame is facilitated with an additional payment to the service employees of the company. Though the cost of all the arrays might look like a big investment but in reality saves the people from an extra burden of the current use of electricity sources. Furthermore, the 11,000MAH battery will be sold at $39.99 instead of its original price $69.99 to attract customers. Concerning the Legion Meter, the price level is set at $29.99 giving a $40.00 discount. PLX Devices strongly relies on the nature and lifestyle of the people to build up its pricing strategies. A customer oriented product costing would attract more clients and result in a stable revenue generation for the business. Place In order to flourish in Australia, PLX Devices greatly emphasizes on a broad distribution plan. Australia being a developed country possesses an enormous amount of resources, the use of which would decide the brand's future in the country. Managers target the busiest cities to create a placement order of the device. An accessibility of the product in the market relies on the positioning and distribution strategies of the company. The brand makes use of the available agents and middlemen to carry out circulation of the good. Further, setting up franchises, hubs, and subsidiaries in parts like Sydney, Western Australia, NSW will set up a strong base for business. As stated by Williams (2016), to survive in the highly competitive country, supervisors also focus on a selective distribution system to meet the needs of their targeted customer segments. PLX Devices also take a sincere interest in participating in social welfare and sustainable future programs organized by the government. Further, the enterprise takes a keen interest in exhibitions and seminars that focus on a development of a bright future for Australia. As stated by Gordon (2012), with the growth of the internet and online shopping websites, managers distribute goods through their little cache online site that can be accessed from anywhere at any point of time. Promotion The management structure of PLX Devices seeks to understand and intervene in Australia with an impacting promotional plan. In order to attract customers, the advertisement is largely needed to increase brand awareness and sales. Concerning the competition in the country, managers invest and promote the necessity of an extensive strategy to drive and retain consumers in the company. Supervisors maintain a direct relationship with their clients to know about their needs and also to provide them with information on the launch of new products. Policies like door to door selling, word of mouth and public programs are the core procedures practiced by the business in this regard. Furthermore, providing of samples will also lead to sufficient rise in sale amounts in the coming three to six months (De Mooij 2013). With a rapid growth in social media and the internet, PLX managers recognize economies of scope in promotion through networking and high rated websites. As stated by Pavlou and Stewart (2015), ads on televisions, newspapers and posters will also contribute towards building up of a potential audience in Australia. The skilled supervisors in the company focus on the use of a promotional mix policy that best suits the country rather than concentrating on a single technique. Action Programs A flourishing prosperity of PLX Devices greatly depends on a detailed action plan. A sustainable revenue generation is directly related to the company`s motives for societal welfare and growth enhancement. In order to benefit Australia, managers emphasize on an ethical code of conduct to carry out transactions. Moreover, opening up hubs and subsidiaries in the nation creates job opportunities for the unemployed. As opined by Urwin and Buscha (2012), back to work programs and environmental advancement schemes will increase the ecological conditions in the country. The concept of collaboration with competitors would also open up scopes for the brand. Use of modern technology, trained workers, and capital advertisement policies will enhance the growth of the organization in the foreign country (Bravo-Biosca Criscuolo and Menon 2013). Conclusion Marketing strategies of PLX Devices are what seatbelts are to human lives. The goals and objectives of the brand to help the society is the key to its success. Like every other firm, PLX also focuses on business growth and high revenue generation in the foreign country. Australia being a country of its kind owns a market like no other. The rapid development of the nation will open up chances for the prosperity of the organization. Furthermore, an exercise of the 4P marketing strategy by the high skilled internal stakeholders plays a major role in advancement of the brand. Concerning a six-month period from its establishment, PLX Devices focus and check the implementation of the target program. Scrutinizing the above report it can be concluded that though intervening in Australia is hard, with proper management the company can emerge among the leaders in a few years. References Baldwin, W. and Scott, J., 2013.Market structure and technological change(Vol. 18). Taylor Francis. Bravo-Biosca, A., Criscuolo, C. and Menon, C., 2013. What drives the dynamics of business growth?. De Mooij, M., 2013.Global marketing and advertising: Understanding cultural paradoxes. Sage Publications. Goi, C.L., 2015. Marketing Mix: A review of'P'.The Journal of Internet Banking and Commerce,2005. Gordon, R., 2012. Re-thinking and re-tooling the social marketing mix.Australasian Marketing Journal (AMJ),20(2), pp.122-126. Griggs, D., Stafford-Smith, M., Gaffney, O., Rockstrm, J., hman, M.C., Shyamsundar, P., Steffen, W., Glaser, G., Kanie, N. and Noble, I., 2013. Policy: Sustainable development goals for people and planet.Nature,495(7441), pp.305-307. Kickstarter. (2016).Legion Solar - A Better Way to Energy Independence. [online] Available at: https://www.kickstarter.com/projects/plxdevices/legion-solar-a-better-way-to-energy-independence [Accessed 26 Sep. 2016]. Kotler, P., Burton, S., Deans, K., Brown, L. and Armstrong, G., 2015.Marketing. Pearson Higher Education AU. Mester, L.J., 2016.The US Economic Outlook and Monetary Policy 07.13. 16 Australian Business Economists, Sydney, Australia(No. 74). Pavlou, P.A. and Stewart, D.W., 2015. Interactive Advertising: A New Conceptual Framework Towards Integrating Elements of the Marketing Mix. InNew Meanings for Marketing in a New Millennium(pp. 218-222). Springer International Publishing. Plxdevices.com. (2016).Legion Intelligent Energy. [online] Available at: https://www.plxdevices.com/shop-legion-intelligent-power-solar-batteries-charging-s/202.htm [Accessed 26 Sep. 2016]. Plxdevices.com. (2016).Legion Portable Batteries Charge Accelerators Android iPhone. [online] Available at: https://www.plxdevices.com/Legion-Portable-Batteries-Charge-Accelerators-Android-iPh-s/123.htm [Accessed 26 Sep. 2016]. Rahman, M.M., Shahbaz, M. and Farooq, A., 2015. Financial development, international trade, and economic growth in Australia: new evidence from multivariate framework analysis.Journal of Asia-Pacific Business,16(1), pp.21-43. Urwin, P. and Buscha, F., 2012. Back to Work. Wedel, M. and Kamakura, W.A., 2012.Market segmentation: Conceptual and methodological foundations(Vol. 8). Springer Science Business Media. Williams, J., 2016. Economic insights on market structure and competition.Addiction.